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    Rapala logo

    Rapala is the most recognized global brand in fishing and has been the world’s favorite fishing lure since 1936. Trusted by fishermen in over 140 countries. Rapala’s reputation stems from a towering list of world record catches, its knowledge of Pro Anglers and a history of unwavering dedication to quality. Rapala is now available for licensing, bringing its history of success and premier name recognized by 50 million U.S. fishermen, to a range of outdoors and other products.

  • licensing

    Girl Scouting builds girls of courage, confidence and character, who make the world a better place. Girl Scouts of the USA is the premier leadership development organization for girls and the largest girl-serving organization in the U.S. With over 3 million members and 50 million alumnae, Girl Scouts is an icon in American culture and celebrates its 100th anniversary in 2012.

  • consulting

    As a non-profit 501(c)(3) organization, Clearwater Marine Aquarium’s mission is to restore and preserve the marine environment. They accomplish this mission through leadership in education, research, and the rescue, rehabilitation, and release of marine life. Their most famous dolphin is the inspirational Winter, the star of the #1 box office hit Dolphin Tale.

  • licensing

    The Rock and Roll Hall of Fame and Museum represents 25 years of celebrating the most popular art form of our time: rock and roll music. The Museum is home to the world’s largest collection of rock and roll artifacts that tell the story of nearly a century of music. More than 8 million people have visited the Museum, coming from all 50 states and more than 100 countries.

  • licensing

    Published over 65 years ago, Goodnight Moon by Margaret Wise Brown and illustrated by Clement Hurd needs no introduction. It is a children’s literature classic, beloved by generations of children and their parents and grandparents. Over 23 million copies have been sold of this ultimate bedtime book.

  • licensing

    Raggedy Ann and Andy

    Raggedy Ann & Andy is an evergreen brand, which is universally appealing and brings nostalgia to a wide, diverse audience. The brother and sister duo represent love, friendship, compassion, generosity, childhood memories, imagination and true Americana. Over 50 million books and products have been sold since the characters’ introduction in 1915, with continuing success in the gift market.

  • licensing

    Technology meets art. Transform anything into visually quiet camouflage with Aqua Design’s proprietary 3-D aqua pattern, available in a variety of eye-catching colorways.

  • licensing

    The world is made of hearts. See them, share them, and watch what happens next. Eric Telchin, creator of See a Heart, Share a Heart, has photographed more than 3000 hearts in the unlikeliest places, on everything from egg yolks to palm trees. From spilled paint on the side of a curb to shadows on a wall, Telchin has captured the hearts he has found so that he can share them and inspire others to join in on the search. His message is simple: Hearts bring love.

  • licensing

    With an already successful and highly respected licensing program in the UK, the world-renowned Natural History Museum now brings its fantastic collection, including its amazing dinosaurs and over 50,000 images, to the U.S. The museum aims to license fun, innovative products that make science enjoyable, inspiring and accessible to all.

  • consulting

    G and W

    G&W Industries, a 35-year-old children’s apparel manufacturer, is a leading vendor to many major retailers and a favorite of buyers, known for its consistently high sell-through, quality of product, fashion-forward thinking, and reliable, on-time delivery. Proprietary brands include retail favorites Little Lass and Girls Rule.

  • consulting

    Fanatics, the world’s largest retailer of sports licensed merchandise, has now rapidly expanded into licensed entertainment, media, and corporate brands with the launch of its new website PopFanatics.

The Wildflower Group

As a 10-year old full-service brand licensing agency and consultant, The Wildflower Group offers a suite of licensing solutions for brand owners, manufacturers, and retailers that enhance their brands, build their company profiles, and add significant revenue.

Latest News

The Wildflower Group Serves Up Expanded Menu For the Girl Scouts of the USA Licensing Program

April 1, 2014

New York, NY, March 31, 2014 – The Wildflower Group, a leading New York C…read more